Wisconsin micro-market
Healthcare practice financing in Sussex, Wisconsin
Direct answer
Waukesha County carries 12 SBA healthcare approvals worth $7,995,000, and inside Sussex the census shows 89 enumerated clinicians against 12,607 residents, 70.6 per 10,000, 30 percent of them in physical, occupational, and speech therapy. Milwaukee-Waukesha, WI lies 14 miles away.
A location page indicates that Practition Finance is taking clients in that market. It does not represent a physical office, storefront, or licensed presence in that city or state. All services are delivered remotely by our US-based team. How a referral works in Wisconsin, and how many partners see it, is set out on the Wisconsin page.
- Population: 12,607 residents (10K-25K band)1
- Healthcare providers registered here: 89 across 17 fields2
- Median household income: $112,0313
- Largest provider field: Physical, occupational, and speech therapy: 27 registered providers2
- Nearest metro: Milwaukee-Waukesha, WI, 14 miles1
- SBA healthcare approvals in the county: 12 approvals totaling $7,995,0004
Fields practicing inside Sussex
The NPPES file puts 89 enumerated clinicians inside Sussex, spread over 17 fields at 70.6 per 10,000 residents
| Field | Providers | Per 10,000 residents | Source |
|---|---|---|---|
| Physical, occupational, and speech therapy | 27 | 21.4 | NPPES [2] |
| Primary care and family medicine | 14 | 11.1 | NPPES [2] |
| Chiropractic | 12 | 9.5 | NPPES [2] |
| General dentistry | 8 | 6.3 | NPPES [2] |
| Optometry and ophthalmology | 5 | 4.0 | NPPES [2] |
| Independent pharmacy | 4 | 3.2 | NPPES [2] |
| ABA and autism therapy | 4 | 3.2 | NPPES [2] |
| Dental specialties | 2 | 1.6 | NPPES [2] |
| NEMT and ambulance | 2 | 1.6 | NPPES [2] |
| Telehealth and virtual clinics | 2 | 1.6 | NPPES [2] |
| Occupational health and drug testing | 2 | 1.6 | NPPES [2] |
| Skilled nursing, assisted living, and memory care | 2 | 1.6 | NPPES [2] |
| Dermatology | 1 | 0.8 | NPPES [2] |
| DME and HME suppliers | 1 | 0.8 | NPPES [2] |
| Urgent care | 1 | 0.8 | NPPES [2] |
| Non-medical home care | 1 | 0.8 | NPPES [2] |
| Med spa and aesthetics | 1 | 0.8 | NPPES [2] |
| Medical equipment suppliers | 2 | CMS [5] |
Several of the 27 physical, occupational, and speech therapy enumerations can belong to one practice, so the column counts clinicians rather than businesses or owners
What Waukesha County credit files already show
Lenders in Waukesha County have already closed 12 healthcare approvals, averaging $666,250, which is the size a new file gets read beside
| Measure | Published figure | What sits behind it |
|---|---|---|
| Healthcare files approved | 12 | Counted for the fiscal year the SBA publishes [4] |
| Dollars behind them | $7,995,000 | Everything approved to healthcare borrowers, added up [4] |
| Typical approval size | $666,250 | The dollar column over the approval column [4] |
| Credit offices operating locally | 281 | Places that write credit locally, NAICS 522 [6] |
What the two tables above change about a file
The ratio that matters up front is 70.6 per 10,000, which decides whether a ramp schedule reads as conservative. A request measured against 12 prior Waukesha County approvals is priced on precedent, which shortens the questions about valuation. Household income of $112,031 in Sussex is the number a lender uses to sanity check the self-pay share of a revenue projection.
The programs this provider mix points at
- Practice acquisition
- Startup and de novo
- Working capital term loan
- Expansion, relocation, and build-out
- Equipment financing and leasing
The 17 fields practicing locally set this order. A funding partner, not this list, decides what is available in Wisconsin.
What a funder reads first in Sussex
physical, occupational, and speech therapy, primary care and family medicine, chiropractic account for most of what is enumerated in Sussex, so those are the files funders see from this town
| Field | What the file turns on | The capital event behind most requests |
|---|---|---|
| Physical, occupational, and speech therapy (27) | Visits per case, Referral source concentration, Payer mix and authorization rules | Startup or expansion clinic |
| Primary care and family medicine (14) | Panel size, Value-based contract exposure, Provider productivity | Acquisition |
| Chiropractic (12) | Cash plan revenue, Personal injury receivable age, Visit volume | Startup or acquisition |
The first column is Sussex's own NPPES count. The rest is how the field is generally underwritten, whether the address is Sussex or anywhere else.
Sussex against nearby Wisconsin markets
Comparables travel. These are the Wisconsin towns whose density, at 70.6 per 10,000 here, gets weighed beside this one.
| Comparable | People | Enumerations | Per 10,000 residents | Miles |
|---|---|---|---|---|
| Sussex (current) | 12,607 | 89 | 70.6 | |
| Pewaukee | 16,437 | 207 | 125.9 | 5 |
| Menomonee Falls | 40,700 | 478 | 117.4 | 6 |
| Hartland | 10,203 | 104 | 101.9 | 6 |
| Brookfield | 41,268 | 1,063 | 257.6 | 7 |
| Germantown | 21,032 | 208 | 98.9 | 9 |
| Wauwatosa | 48,794 | 766 | 157.0 | 11 |
Distance, income, and the wage floor around Sussex
Milwaukee-Waukesha, WI lies 14 miles from Sussex, close enough that appraisers price the lease against Milwaukee-Waukesha, WI rents while 12,607 residents set the revenue ceiling. At $112,031 median household income, the elective and cash-pay share of a projection is the line that gets tested first. No hospital operates here, so the referral sources and the call arrangement have to be named rather than assumed.
Nearby Wisconsin towns
- Pewaukee 16,437 residents
- Menomonee Falls 40,700 residents
- Hartland 10,203 residents
- Brookfield 41,268 residents
- Germantown 21,032 residents
- Wauwatosa 48,794 residents
Questions from Sussex
01How many providers practice in Sussex, and in what?
Across 17 fields, Sussex carries 89 enumerated clinicians, 70.6 per 10,000 of the 12,607 people living here. The concentration is in physical, occupational, and speech therapy, 27 of the total, then primary care and family medicine at 14. Count practices from that only with care.
02What does Waukesha County's shortage designation change?
HRSA designates Waukesha County for primary care, dental, mental health. That opens loan repayment programs for clinicians recruited into Sussex and evidences a staffing ramp in a 12,607 resident market.
03Which fields carry the volume in Sussex?
The 17 enumerated fields are led by physical, occupational, and speech therapy at 27, with primary care and family medicine at 14 behind it. Those two counts double as the competition you are entering and the bench you would hire from.
04Is Sussex underwritten as part of Milwaukee-Waukesha, WI?
Milwaukee-Waukesha, WI sits 14 miles away, close enough that appraisers reach into that market for rent and resale comparables while your patient draw stays local. The comparables read Milwaukee-Waukesha, WI; the 12,607 residents set the ceiling a projection can defend.
05What does a $112,031 median income mean for case acceptance?
Median household income in Sussex runs $112,031. On elective and cash-pay work that is the number a funder converts into case acceptance, and it sets how much of a treatment plan a projection can assume gets started rather than deferred.
06What does SBA lending look like around Sussex?
$7,995,000 went to healthcare borrowers in Waukesha County across 12 approvals, $666,250 on average. Deals near Sussex get sized against that record before anything else.
Sources
- 1U.S. Census Bureau, Population Estimates, vintage 2024
- 2CMS NPPES, monthly full replacement file
- 3U.S. Census Bureau, ACS 5-year 2023, table B19013
- 4U.S. Small Business Administration, 7(a) and 504 approvals
- 5CMS Care Compare provider datasets
- 6U.S. Census Bureau, County Business Patterns 2022
Our team reviews every request within 1 business day. If a funding partner thinks they can help, a specialist from that partner contacts you to discuss next steps.