Wisconsin micro-market
Healthcare practice financing in Platteville, Wisconsin
Direct answer
11,833 residents, 126 enumerated clinicians, 106.5 per 10,000, 31 percent of them in physical, occupational, and speech therapy: that is the Platteville market a funder prices. Grant County adds 1 healthcare approvals worth $316,000 and 20 miles of distance to Dubuque, IA.
A location page indicates that Practition Finance is taking clients in that market. It does not represent a physical office, storefront, or licensed presence in that city or state. All services are delivered remotely by our US-based team. How a referral works in Wisconsin, and how many partners see it, is set out on the Wisconsin page.
- Population: 11,833 residents (10K-25K band)1
- Healthcare providers registered here: 126 across 16 fields2
- Median household income: $42,6673
- Largest provider field: Physical, occupational, and speech therapy: 39 registered providers2
- Medicare-certified providers in town: 1 across 1 categories4
- Nearest metro: Dubuque, IA, 20 miles1
Fields practicing inside Platteville
Counted at the town's own addresses: 126 providers, 16 fields, 106.5 clinicians per 10,000 of the 11,833 residents here
| Practice type | Count | Rate per 10,000 residents | Published by |
|---|---|---|---|
| Physical, occupational, and speech therapy | 39 | 33.0 | NPPES [2] |
| Primary care and family medicine | 18 | 15.2 | NPPES [2] |
| Chiropractic | 15 | 12.7 | NPPES [2] |
| General dentistry | 10 | 8.5 | NPPES [2] |
| Optometry and ophthalmology | 9 | 7.6 | NPPES [2] |
| Skilled nursing, assisted living, and memory care | 7 | 5.9 | NPPES [2] |
| DME and HME suppliers | 6 | 5.1 | NPPES [2] |
| Behavioral and mental health group practices | 6 | 5.1 | NPPES [2] |
| Independent pharmacy | 4 | 3.4 | NPPES [2] |
| Non-medical home care | 3 | 2.5 | NPPES [2] |
| Dental specialties | 2 | 1.7 | NPPES [2] |
| Ketamine, TMS, and interventional psychiatry | 2 | 1.7 | NPPES [2] |
| Dialysis and infusion centers | 2 | 1.7 | NPPES [2] |
| NEMT and ambulance | 1 | 0.8 | NPPES [2] |
| Hospice and palliative | 1 | 0.8 | NPPES [2] |
| Telehealth and virtual clinics | 1 | 0.8 | NPPES [2] |
| Medical equipment suppliers | 4 | CMS [4] | |
| Dialysis facilities | 1 | CMS [4] |
Physical, occupational, and speech therapy carries 39 of the 126 enumerated providers here, and several of them can sit inside one practice. Read the column as clinicians, not owners.
The lending record behind Platteville
The county file holds 1 healthcare approvals, which is a thin comparable set for anyone pricing collateral
| What it measures | Value | How to read it |
|---|---|---|
| SBA healthcare approvals | 1 | Fiscal year published in the SBA file [5] |
| Approved dollars | $316,000 | Sum of approvals to healthcare borrowers [5] |
| Average approval | $316,000 | Dollars divided by approvals [5] |
| Lending establishments in the county | 49 | Credit intermediation establishments, NAICS 522 [6] |
How this data lands in an underwriting decision
Underwriting starts with 106.5 providers per 10,000 residents, because that ratio caps how fast a chair or a room fills. Grant County has 1 approvals to compare against, so plan for extra appraisal time and a conservative valuation. Household income of $42,667 in Platteville is the number a lender uses to sanity check the self-pay share of a revenue projection.
Where a file from this town usually lands
- Practice acquisition
- Startup and de novo
- Working capital term loan
- Expansion, relocation, and build-out
- Equipment financing and leasing
Ranked from the 16 fields that actually practice in Platteville, weighted toward physical, occupational, and speech therapy. Availability still depends on Wisconsin and on the funding partner.
The first pages of a Platteville file
Drawn from the fields that actually practice here: physical, occupational, and speech therapy, primary care and family medicine, chiropractic
| Field | What the file turns on | The capital event behind most requests |
|---|---|---|
| Physical, occupational, and speech therapy (39) | Visits per case, Referral source concentration, Payer mix and authorization rules | Startup or expansion clinic |
| Primary care and family medicine (18) | Panel size, Value-based contract exposure, Provider productivity | Acquisition |
| Chiropractic (15) | Cash plan revenue, Personal injury receivable age, Visit volume | Startup or acquisition |
NPPES supplies the Platteville counts. The reading columns describe the field in general, and no partner reviewing a Platteville file is bound by them.
Platteville against nearby Wisconsin markets
Density is the number that moves an appraisal: 106.5 per 10,000 here
| Town | Residents | Providers | Per 10,000 | Miles away |
|---|---|---|---|---|
| Platteville (current) | 11,833 | 126 | 106.5 | |
| Monroe | 10,579 | 184 | 173.9 | 43 |
| Verona | 16,825 | 246 | 146.2 | 50 |
| Middleton | 22,566 | 313 | 138.7 | 55 |
| Fitchburg | 34,357 | 398 | 115.8 | 56 |
| Oregon | 11,895 | 76 | 63.9 | 56 |
| Reedsburg | 10,314 | 112 | 108.6 | 61 |
How Platteville sits against the nearest metro
Distance to Dubuque, IA is 20 miles. Appraisers borrow Dubuque, IA rents, and the 11,833 residents set the ceiling on collections. Median household income runs $42,667, which is the number a funder converts into case acceptance on anything elective or cash-pay. The hospital fixes two inputs a lender would otherwise estimate in a 11,833 resident town: where referrals originate, and what staff cost. A degree-granting institution here moves volume on the academic calendar.
Other Wisconsin markets
What owners in Platteville ask
01How many providers practice in Platteville, and in what?
NPPES lists 126 providers at a Platteville practice address, 106.5 per 10,000 residents across 16 tracked fields. Physical, occupational, and speech therapy accounts for 39 of them, 31 percent of the total, with primary care and family medicine next at 18. Read that as clinicians: 126 enumerations, not 126 owners.
02What does Grant County's shortage designation change?
The primary care, dental, mental health designation HRSA carries on Grant County is a recruiting instrument: it puts repayment incentives in front of candidates, which is how a hiring plan for 11,833 residents gets past the question of who would take the job.
03Why does Grant County show so little SBA activity?
The published file records 1 7(a) and 504 approvals to healthcare borrowers in Grant County. That tracks how few Grant County practices changed hands that year, not credit quality. 49 credit intermediation establishments operate in Grant County, so the lending capacity is local even where the healthcare history is not.
04Is Platteville underwritten as part of Dubuque, IA?
Comparables and demand split at 20 miles. An appraiser prices the lease and the equipment off Dubuque, IA; the revenue line has to hold up against 11,833 local residents.
05How does the hospital in Platteville affect a practice file?
Referral flow, coverage, and the local pay scale all trace back to it. The town carries 1 Medicare-certified providers in total. A Platteville projection that names the call arrangement reads better than one that assumes it.
06What does a $42,667 median income mean for case acceptance?
Median household income in Platteville runs $42,667. On elective and cash-pay work that is the number a funder converts into case acceptance, and it sets how much of a treatment plan a projection can assume gets started rather than deferred.
Sources
- 1U.S. Census Bureau, Population Estimates, vintage 2024
- 2CMS NPPES, monthly full replacement file
- 3U.S. Census Bureau, ACS 5-year 2023, table B19013
- 4CMS Care Compare provider datasets
- 5U.S. Small Business Administration, 7(a) and 504 approvals
- 6U.S. Census Bureau, County Business Patterns 2022
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